Google & Meta Marketing Specialist

Personal summary

Hi, I'm Laurie and I'm a Google & Meta Ads Marketing Specialist! I’ve been a Google Ads & Google Analytics Specialist for 13 years, I'm a former Google employee at Google’s EMEA Headquarters and I have my Google Partners Certification, with a BSc in Business Marketing. I’m a dedicated freelancer with extensive expertise in creating campaigns for; Search/Display/Video/PMax/App and all campaign types for Meta. I'm extremely results driven with a strong focus on Brand Awareness, Generating Quality Web Traffic, Remarketing, Online & Offline Sales, App Installs, Call & Lead Gen, etc. I accomplish these goals with a strong understanding of strategic planning unique to each client, by building robust campaigns, applying performance driven optimizations, continual Keyword & Audience Research and tailored ad copy design. I've managed accounts for a variety of verticals including; retail, hospitality, automotive, law, media & entertainment and B2B with monthly spends of 10K+ Education: College/University in Business

Skills

SEO / SEM15 Digital Marketing15 Google Adwords15 Advertising15 Social Media5