Consumer Insights and Product Innovation | CPG, FMCG, Mixed Methods
Hourly rate: members only
Availability: members only
Willingness to travel: Not specified
Professional status: Freelancer
Last updated: Mar 23, 2026
Total work experience: 10 year(s)
Language skills: English,
Personal summary
Strategic Consumer Insights Leader with 10+ years of global experience turning consumer behavior into revenue-driving strategy across North America, LATAM, and EU. Proven expertise leading flagship launches-including Shark Robot Vacuum, SharkClean App, Ninja Kitchen App, Cryoglow, and Ninja Creami-delivering $400M+ in impact. Known for blending foresight, UX, and segmentation into actionable roadmaps that influence product, brand, and CX decisions. Passionate about category growth and building insight systems that scale across global teams and matrixed orgs.
Certificates
Google GA4 Data Analytics Certification
2025 Canada
Google AI Essentials Certification
2025 Canada
Language skills
English
Native speaker